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Consumer Products Simplifying Sales for Complex DTC and Consumer Goods

Logik.io enables B2C and B2B2C companies to streamline and simplify configuration and pricing processes while enhancing the customer experience.

SUPERCHARGE YOUR SALES ENGINE

Configure, Price, and Sell Even Your Most Complex Products 

Complex

Simplify product configuration, pricing calculations, and order management.

Logik.io’s advanced logic engine is built to handle a limitless number of variants, rules, and specifications for any type of product sales, all with an intuitive and streamlined user experience.

Custom

Handle custom buyer requirements, product variants, and orders with ease.

Logik.io’s rules engine enables you to configure products and calculate real-time pricing for customized offerings, simultaneously supporting sales goals and enhancing CX.

Connected

Deliver omnichannel experiences across digital and in-person sales touchpoints.

Logik.io’s headless and composable design enables you to easily extend your experience and integrate across sales and customer channels, including digital, resellers,  in-store, and more.

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Try Logik.io

Experience our guided product demo so that you can see Logik.io's capabilities on your own terms.

The Logik.io Difference

Discover how Logik.io enables consumer goods companies to sell perfect-fit products and orders.

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POWERFUL

Configure all of your products and options with our advanced logic engine

Make configuring, pricing, quoting, and selling even your most complex products and orders simple with Logik.io’s advanced rules engine.  

Logik.io can handle any amount of rules, custom requirements, and intricate dependencies across your product catalog, regardless of the complexity in your business model or offerings.

CUSTOMIZED

Meet every customer’s individual needs with guided and attribute-based selling

With Logik.io, you can easily guide buyers to the perfect-fit products or orders based on their needs and preferences. 

For consumer goods that have multiple variations, customizations, and bespoke options, Logik.io enables you to streamline personalized selling to maximize revenue.

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DISCOVERABLE

Make sure your perfect-fit products can be found with parametric search

If you have a large product catalog or highly specific product variants, you need a way for users to find what they need without spending too much time and energy searching for it. 

Logik.io’s parametric search functionality enables you to guide users to the right products – based on the parameters of their needs, not the codes of your SKUs.

DYNAMIC

Dynamically calculate configuration-based pricing in real time 

Ensure buyers and sellers are not left waiting for a price once they have their perfect-fit configuration.

Logik.io’s advanced rules engine enables you to dynamically calculate and share pricing based on any changes in configuration options, all in real time.

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CUSTOMER-CENTRIC

Enhance the customer experience with AI-powered product recommendations

Maximize revenue while enhancing the customer experience.

Use Logik.io’s guided selling and AI-enabled product recommendation tools to provide personalized, relevant add-ons and complementary offerings from inside the buying experience.

Increasing sales (and sails) with Logik.io

See how Logik.io is enabling MarineMax to streamline digital sales and enhance the customer experience.

Logik.io Supports Your Complex Consumer Product Sales Needs

Logik.io's advanced logic engine is uniquely capable of handling configuration complexity across a wide range of consumer products sub-industries.

  • Product Customization: Consumers often want to customize electronics and appliances with specific features, configurations, and add-ons (e.g., custom configurations of computers, home entertainment systems, or kitchen appliances).
  • Complex Pricing: Multiple pricing options based on features, warranties, and service plans.
  • Bundling and Promotions: Ability to create product bundles and special promotions to attract customers.
  • Custom Options: Configurations for materials, colors, sizes, and styles to match customer preferences.
  • Pricing Variability: Managing different pricing for custom sizes, materials, and finishes.
  • Vehicle Customization: Options for different models, colors, interiors, and add-ons (e.g., sunroof, premium sound system).
  • Accessory Bundling: Ability to bundle accessories and aftermarket products.
  • Financing Options: Integration with financing options to provide comprehensive quotes.
  • Customizations: Custom options for sporting equipment (e.g., personalized golf clubs, bicycles, or skis)
  • Bundling: Packages for equipment and accessories (e.g., a tennis racket with strings and a bag)
  • Seasonal Pricing: Adjusting prices based on seasonality and demand

 

  • Custom Building Materials: Configurations for custom sizes, materials, and finishes for home improvement projects (e.g., countertops, cabinetry)
  • Project Bundles: Bundling related products for specific projects (e.g., kitchen renovation packages)
  • Installation Services: Integrating service options such as installation and warranty plans
  • Custom Designs: Options for selecting materials, gemstones, engravings, and unique design elements
    Detailed Product Visualization: High-resolution images and 3D models to showcase custom designs
  • Certification and Authenticity: Managing documentation for authenticity, appraisals, and warranties
  • Custom Builds: Configurations for hull design, interior layout, materials, and on-board technology

Learn More

The Logik.io Approach to Solution Configuration

Discover how Logik.io’s Solution Configuration capabilities simplify complex sales.

Read the blog

Making the Case for Headless Commerce

Learn why headless architecture is ideal for eCommerce and omnichannel sales.

Get our POV

How CORT Uses Logik.io to Configure Furniture Rentals

See CORT’s story and how the furnishing company uses Logik.io.

See the case study

Ready to discover Logik.io for consumer products?