Consumer Products Simplifying Sales for Complex DTC and Consumer Goods
Logik.io enables B2C and B2B2C companies to streamline and simplify configuration and pricing processes while enhancing the customer experience.
SUPERCHARGE YOUR SALES ENGINE
Configure, Price, and Sell Even Your Most Complex Products
Complex
Logik.io’s advanced logic engine is built to handle a limitless number of variants, rules, and specifications for any type of product sales, all with an intuitive and streamlined user experience.
Custom
Logik.io’s rules engine enables you to configure products and calculate real-time pricing for customized offerings, simultaneously supporting sales goals and enhancing CX.
Connected
Logik.io’s headless and composable design enables you to easily extend your experience and integrate across sales and customer channels, including digital, resellers, in-store, and more.
The Logik.io Difference
Discover how Logik.io enables consumer goods companies to sell perfect-fit products and orders.
POWERFUL
Configure all of your products and options with our advanced logic engine
Make configuring, pricing, quoting, and selling even your most complex products and orders simple with Logik.io’s advanced rules engine.
Logik.io can handle any amount of rules, custom requirements, and intricate dependencies across your product catalog, regardless of the complexity in your business model or offerings.
CUSTOMIZED
Meet every customer’s individual needs with guided and attribute-based selling
With Logik.io, you can easily guide buyers to the perfect-fit products or orders based on their needs and preferences.
For consumer goods that have multiple variations, customizations, and bespoke options, Logik.io enables you to streamline personalized selling to maximize revenue.
DISCOVERABLE
Make sure your perfect-fit products can be found with parametric search
If you have a large product catalog or highly specific product variants, you need a way for users to find what they need without spending too much time and energy searching for it.
Logik.io’s parametric search functionality enables you to guide users to the right products – based on the parameters of their needs, not the codes of your SKUs.
DYNAMIC
Dynamically calculate configuration-based pricing in real time
Ensure buyers and sellers are not left waiting for a price once they have their perfect-fit configuration.
Logik.io’s advanced rules engine enables you to dynamically calculate and share pricing based on any changes in configuration options, all in real time.
CUSTOMER-CENTRIC
Enhance the customer experience with AI-powered product recommendations
Maximize revenue while enhancing the customer experience.
Use Logik.io’s guided selling and AI-enabled product recommendation tools to provide personalized, relevant add-ons and complementary offerings from inside the buying experience.
Increasing sales (and sails) with Logik.io
See how Logik.io is enabling MarineMax to streamline digital sales and enhance the customer experience.
Logik.io Supports Your Complex Consumer Product Sales Needs
Logik.io's advanced logic engine is uniquely capable of handling configuration complexity across a wide range of consumer products sub-industries.
Electronics and Appliances
- Product Customization: Consumers often want to customize electronics and appliances with specific features, configurations, and add-ons (e.g., custom configurations of computers, home entertainment systems, or kitchen appliances).
- Complex Pricing: Multiple pricing options based on features, warranties, and service plans.
- Bundling and Promotions: Ability to create product bundles and special promotions to attract customers.
Furniture and Home Decor
- Custom Options: Configurations for materials, colors, sizes, and styles to match customer preferences.
- Pricing Variability: Managing different pricing for custom sizes, materials, and finishes.
Automotive Vehicles and Accessories
- Vehicle Customization: Options for different models, colors, interiors, and add-ons (e.g., sunroof, premium sound system).
- Accessory Bundling: Ability to bundle accessories and aftermarket products.
- Financing Options: Integration with financing options to provide comprehensive quotes.
Sporting Goods and Equipment
- Customizations: Custom options for sporting equipment (e.g., personalized golf clubs, bicycles, or skis)
- Bundling: Packages for equipment and accessories (e.g., a tennis racket with strings and a bag)
- Seasonal Pricing: Adjusting prices based on seasonality and demand
Home Improvement and DIY Products
- Custom Building Materials: Configurations for custom sizes, materials, and finishes for home improvement projects (e.g., countertops, cabinetry)
- Project Bundles: Bundling related products for specific projects (e.g., kitchen renovation packages)
- Installation Services: Integrating service options such as installation and warranty plans
Luxury Watches and Jewelry
- Custom Designs: Options for selecting materials, gemstones, engravings, and unique design elements
Detailed Product Visualization: High-resolution images and 3D models to showcase custom designs - Certification and Authenticity: Managing documentation for authenticity, appraisals, and warranties
Yachts and Boats
- Custom Builds: Configurations for hull design, interior layout, materials, and on-board technology
Learn More
The Logik.io Approach to Solution Configuration
Discover how Logik.io’s Solution Configuration capabilities simplify complex sales.
Read the blogMaking the Case for Headless Commerce
Learn why headless architecture is ideal for eCommerce and omnichannel sales.
Get our POVHow CORT Uses Logik.io to Configure Furniture Rentals
See CORT’s story and how the furnishing company uses Logik.io.
See the case study