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Being in the eCommerce product configurator/CPQ business—

especially due to our partnership with Salesforce CPQ—we field a lot of questions about product configuration and Salesforce CPQ specifically. There are two questions that tend to come up again and again from various customers in all kinds of businesses.

The first question we hear a lot is some form of: "What are the Salesforce pricing options?" Sometimes the Salesforce pricing question is more specific to their business needs or specific add-ons and other times they're just looking to get a general idea of the cost they can expect.  

The second most common type of question relates to specific Salesforce industries. Usually, they're trying to figure out if Salesforce CPQ serves their industry, is well-suited to it, has industry-specific options or features that businesses in other industries might not require, or they want to make sure that Salesforce pricing feature options can accommodate the specific pricing structure(s) they use to charge their customers.

Sometimes, the question is a mix of both. A good example of this would be someone inquiring as to Salesforce Manufacturing Cloud pricing or pricing structure options for their customers. Use cases and Salesforce industries CPQ examples can help people understand the specific industries Salesforce CPQ is built for and equipped to handle.  

Lately, there's been an uptick in the adoption of Salesforce for manufacturing. The current state of B2B eCommerce for manufacturing businesses leaves a lot to be desired and could use a fair bit of work to improve their user experience and provide shoppers with simple, fast, and convenient configuration options.

Today's B2B eCommerce customers want a smoother, simpler, more traditional eCommerce shopping experience that allows for more autonomy and independence without requiring them to contact a sales agent. Especially since 2020 shook up the eCommerce landscape, B2B eCommerce consumers want the same experience that B2C businesses offer.  

While it comes as a shock to many businesses, B2B manufacturing customers are looking for the same self-serve eCommerce features that allow B2C shoppers to browse options on their own. These include things like dynamic pricing and guided selling. Adding high-quality, real-time, 3D product visuals can provide a huge competitive edge.

When discussing CPQ technology and product configuration, most people's minds go straight to B2C eCommerce sites or sometimes B2B retailers with third-party manufacturers.

Rarely do people consider the manufacturing businesses themselves. Likewise, many manufacturers don't consider implementing eCommerce options, product configuration software, or guided selling features.

This lack of awareness about these options—let alone how much manufacturing customers want them—seems pretty widespread. Now, in this vastly different post-pandemic eCommerce landscape, that's becoming a problem. Only 20.8% of manufacturing business websites have any eCommerce functionality and most customers remain unimpressed with the UI/UX of those that do.

Fewer (19.4%) allow product configuration and a measly 12% have any kind of guided selling software. Since the 2020 eCommerce boom, in the highly competitive race to adapt and advance that followed, manufacturers are falling behind. While eCommerce certainly isn't widespread in manufacturing, there may be more Salesforce manufacturing customers than you'd think.

Looking at a Salesforce customers list or recent Salesforce case study examples will likely reveal that there are many more than you expected and they're doing very well for themselves because of it. Since Salesforce Manufacturing Cloud features—including the Salesforce Manufacturing Cloud data model—are tailored to the industry's specific needs, they've become a top choice among manufacturers.

Since manufacturers are so unaccustomed to eCommerce and the surrounding technology, they can often be intimidated by the idea of adopting it.

Luckily, Salesforce makes it easy to learn and implement the system. There's plenty of Salesforce Manufacturing Cloud documentation to aid during the research and implementation processes.

While using the system, if problems or questions arise, there's plenty of helpful information in Manufacturing Cloud's Salesforce help sections. For a more comprehensive understanding of the system, Manufacturing Cloud's Salesforce Trailhead courses are a great resource. The Salesforce Manufacturing Cloud training materials found there can also be helpful for onboarding your team.

The great thing about this software is that the Salesforce Manufacturing Cloud data model and features are tailored to manufacturers' needs. The features can provide some amazing benefits. Salesforce account-based forecasting and reporting features can help guide product decisions, aid with inventory management and resource allocation, and even provide meaningful insights into the strengths and weaknesses of your sales process to boost conversions.  

In the Manufacturing Cloud, Salesforce provides a lot of training and help to make sure manufacturers get the most out of this formidable tool.

The Salesforce Manufacturing Cloud Trailhead section is chief among them. Trailhead courses are always one of the most popular resources for any Salesforce product.

No matter which software it is, people always want to know more about what Trailhead classes offer and how they can help. Just like architects clamor over the Salesforce Architect Trailhead and Analysts love the Salesforce Business Analyst Trailhead, manufacturers can't believe the benefits of using the Salesforce Manufacturing Cloud Trailhead.  

This is one of the most valuable resources for information, training, and improvement to ensure that you completely understand the software and know how to use it to your advantage. With the right implementation and strategy, the Manufacturing Cloud can do wonders for your business and help you transition from falling behind to leading the pack.

When adapting to new software, Salesforce CPQ for Manufacturing included, getting up to speed and becoming proficient quickly can be overwhelming without the proper guidance. Learning new terms, processes, features, and workflows can seem incredibly daunting, especially when done the hard way—alone. That's why the Salesforce Trailhead training sections for Manufacturing Cloud break everything down into simple, step-by-step processes to learn in the most efficient way possible.

The Salesforce Manufacturing Cloud implementation guide can walk you through every stage of the set-up process.

You'll learn things like how to set up your Manufacturing Cloud pricing model, use the Salesforce account-based forecasting system, and utilize every feature to get the most out of the amazing Salesforce Manufacturing Cloud benefits.

One of the reasons for Salesforce's industries logo becoming such a recognized symbol of excellence—aside from their tendency to provide amazing features that customers love—is their abundance of resources. They have helpful information and systems in place for customers to learn how to set up the software, onboard and train team members, use the features, maximize the benefits, find answers, and ask questions.  

Once your software is properly implemented, Manufacturing Cloud's Salesforce Trailhead courses give you an in-depth look at how everything works. The Salesforce Manufacturing Cloud training provided makes everything easy to understand and put into practice. If by chance, something is unclear, you need extra detail, want to learn more about something specific, or need to find useful examples, the Manufacturing Cloud's Salesforce help section has everything you need.

The Salesforce Manufacturing Cloud data model is designed to meet the needs of the manufacturing industry specifically.

The Manufacturing Cloud's Salesforce Trailhead lessons can help you get a grasp on the complexities that it entails. Then, the Salesforce Manufacturing Cloud help section can guide you further whenever the need arises.

While many features are rather complex and very advanced, like the Salesforce account-based forecasting system, the implementation guide, Trailhead courses, and help sections are all the Salesforce Manufacturing Cloud training most users need to properly operate the software. However, this isn't always the case. There are more rare instances when users will have much more complex needs.  

For example, if you're a Salesforce industry developer, it's likely your needs will extend beyond the Salesforce Manufacturing Cloud help most users require or that the typical Salesforce Manufacturing Cloud training can provide. For example, you may need information on the Salesforce Dynamic Dashboard price or require help with Experience Cloud custom objects. The Salesforce industries developer help sections as well as other, more advanced resources also exist to aid you with these things.

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